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Simca Advertising Ltd. IPO
NSE SME Bookbuilding IPO Fresh capital only Closed Live Chart
GMP +₹12 +6.56% Est. Listing ₹195 P&L/Lot +₹7,200
Issue Price
₹183
Face ₹10
GMP
+₹12
+6.56% premium
Est. Listing
₹195
GMP based
Subscribed
68.94
🔥 Hot
Min Amount
₹109,800
1 lot · 600 shares
Live Price
tap to chart
Allotment
Important Dates
6/6 completed
Open
Close
Allotment
Refund
Demat
Listing
Done
Open Date
08 May 2026
Fri Completed
Done
Close Date
12 May 2026
Tue Completed
Done
Allotment
13 May 2026
Wed Completed
Done
Refund
14 May 2026
Thu Completed
Done
Demat Credit
14 May 2026
Thu Completed
Done
Listing Date
15 May 2026
Fri Completed
Issue Details
Pricing & Size
Issue Price
₹183 Face ₹10
Lot Size
600 shares
Min Investment
₹109,800
Total Issue Size
31,71,600 shares (agg. up to ₹58 Cr)
IPO Information
Issue Type
Bookbuilding IPO
Sale Type
Fresh capital only
Listing Exchange
NSE SME
Script / Ticker
-
Allocation Breakdown
Market Maker
1,59,000 shares (agg. up to ₹3 Cr)
QIB Portion
927000.00
NII / HNI
1029600.00
Retail
1056000.00
Employee
-
Net Offer to Public
30,12,600 shares (agg. up to ₹55 Cr)
Shareholding Pattern
Pre-Issue Shareholding
88,00,000 shares
Post-Issue Shareholding
1,19,72,000 shares
Application Size
CategoryMin LotsSharesAmount
Retail (sNII) 2 1,200 ₹2,19,600
HNI / NII 3 1,800 ₹3,29,400
Objects of Issue
4 objectives
1
Purchase and installation of LED (“Light-emitting diode”) screens
12.72 Cr
2
Funding for strategic collaboration with Capital World Media Services Private Limited (“CWM”) for monetization of 20 LED digital advertising screens
5.00 Cr
3
Funding the incremental working capital requirements; and
23.50 Cr
4
General corporate purposes
Lead Managers & Market Maker
Book Running Lead Managers
Socradamus Capital Pvt.Ltd
Market Maker
Giriraj Stock Broking Pvt.Ltd
IPO Timeline
Open
08 May
✓ Done
Close
12 May
✓ Done
Allotment
13 May
✓ Done
Listing
15 May
✓ Done
Registrar Details
MUFG Intime India Pvt.Ltd
SEBI Registered Registrar & Transfer Agent
Phone
+91-22-4918 6270
Email
simca.smeipo@in.mpms.mufg.com
Company Contact
Email
investor@simcaadveritising.com
Phone
022 - 2633 5055
Address
Bungalow No C-6, Swami Samarth Nagar, Roshanlal Nagar, 3rd Cross Lane, Andheri (W), Mumbai, Maharashtra, 400053
Grey Market Premium
LIVE
Current GMP
+₹12
+6.56% vs Issue Price
Issue Price
₹183
Est. Listing
₹195
Lot Size
600 shares
P&L / Lot
+₹7,200
GMP is unofficial grey market data. Does not guarantee listing price or returns.
GMP Return Calculator
Estimated Listing
GMP %
Investment (1 Lot)
Total Investment
Expected P&L
ROI
Simca Advertising Ltd. LIVE
INR ·
vs Issue
Open
High
Low
Mkt Cap
P/E
52W H
52W L
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| Price
Market Reference
IPO Issue Price
₹183
GMP
+₹12 (+6.56%)
GMP Est. Listing
₹195
Previous Close
Exchange
Data from Yahoo Finance. May be delayed 15–20 min. GMP is unofficial. Not investment advice.
68.94
Overall Sub.
🔥 Hot
32.94
QIB
70.36
Retail
Category-wise Subscription
Category Sub (×) Offered Bid For Amt (Cr)*
QIB 32.94× 9,27,000 4,96,24,800 ₹16.96 Cr
NII / HNI (Total) 185.62× 10,29,600 8,38,81,800 ₹18.84 Cr
Retail Investors 70.36× 10,56,000 7,41,90,000 ₹19.32 Cr
Total ** 68.94× 30,12,600 20,76,96,600 ₹55.13 Cr
Market Maker * 1,59,000 shares (agg. up to ₹3 Cr) 1,59,000 shares (agg. up to ₹3 Cr) ₹2.91
* Based on ₹183.00 (upper price band)
NII / HNI Breakdown
Shares Reserved
QIB
9,27,000
NII
10,29,600
Retail
10,56,000
Market Maker
1,59,000 shares (agg. up to ₹3 Cr)
* Shares Offered and Total Amount are indicative. ** Excluding Market Maker portion. Data sourced from exchange bidding platform.
Financial Summary
Amount in ₹ Crore
Metric31 Dec 202531 Mar 202531 Mar 2024
Revenue78.1675.0949.31
PAT10.689.985.78
EBITDA14.3713.497.72
Net Worth28.0517.377.39
Total Assets57.9636.6719.80
Reserves19.2517.327.34
Borrowings-0.010.28
Key Financial Ratios
38.08
ROE
Return on Equity
50.89
ROCE
Return on Capital Employed
38.08
RONW
Return on Net Worth
13.73
PAT Margin
PAT / Revenue
18.48
EBITDA Mgn
EBITDA / Revenue
5.74
P/BV
Price to Book Value
11.34
Pre EPS
EPS Pre-Issue
11.89
Post EPS
EPS Post-Issue
16.14
Pre P/E
P/E Pre-Issue
15.39
Post P/E
P/E Post-Issue
About Simca Advertising Ltd.

Incorporated in June 2022, Simca Advertising Limited provides advertising services, with a focus on Out-of-Home (“OOH”) media in Mumbai and Maharashtra.

The company provides a range of OOH advertising options such as hoardings, gantries, bus panels, shelters, kiosks, utilities, and vinyl signage to help brands connect with audiences in public spaces.

They customise campaigns based on audience behaviours and objectives, selecting locations and designing media plans to maximise reach and value.

Their comprehensive services help clients utilise public space to increase awareness and visibility.

The company manages over 100 Out-of-Home (OOH) media assets in Mumbai, including arterial roads, major junctions, commercial hubs, and markets.

The company serves a diverse client base across sectors like advertising, entertainment, real estate, fashion, lifestyle, insurance, and government.

As of May 31, 2025, the company had a team of 31 individuals.

Competitive Strength:

  • High Visibility: OOH advertising ensures strong brand exposure by capturing attention in high-traffic areas. 
  • Technological Advancements:The adoption of digital technologies, including Digital OOH, has improved engagement by delivering dynamic and interactive content.
Frequently Asked Questions
What is the issue price of Simca Advertising Ltd. IPO?
The issue price of Simca Advertising Ltd. IPO is ₹183 per share, face value ₹10.
What is the lot size?
Minimum lot size is 600 shares, requiring ₹109,800.
What are the IPO dates?
Opens 08 May 2026, closes 12 May 2026.
When is the listing date?
Tentative listing: 15 May 2026 on NSE SME.
What is the current GMP?
Current GMP is +₹12, estimated listing ₹195 (+6.56%). GMP is unofficial.
How to apply?
Apply via ASBA through your bank, or via UPI through any broker app.

Check Allotment Status

Simca Advertising Ltd. IPO · Expected 13 May 2026

Check on Registrar
Post-IPO Timeline
Allotment Date
13 May 2026
Refund Initiation
14 May 2026
Demat Credit
14 May 2026
Listing Date
15 May 2026
Live Price LIVE
Quick Facts
Closed
GMP Signal
Bullish
+₹12
+6.56%
Issue Price
₹183
Face ₹10
Lot Size
600
shares / lot
Min Amount
₹109,800
1 lot
Est. Listing
₹195
GMP +₹12
Subscription
Overall68.94×
QIB32.94×
NII185.62×
Retail70.36×
Key Dates
Open
08 May Done
Close
12 May Done
Listing
15 May Done
Registrar
MUFG Intime India Pvt.Ltd
A
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